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Fruitfull® is good for you? Do you want to lead a happy and health conscious lifestyle? For the health conscious consumer demanding refreshments to meet their active lifestyle, Fruitfull is the all-natural frozen fruit authority that delivers a better life starting today. And, our products are fun!
- Fruit is the #1 Ingredient
- Only purified water is used
- No White Sugar (juice & cream bars)
- Large 3 fl. oz. bars
- Huge chunks of fruit
- No artificial ingredients
- No high fructose corn syrup
- Gluten FREE
- Dairy Free (Juice bars only)
Why is this stuff in your fruit bars? Don't you know it's DANGEROUS??
Chondrus crispus (carrageenan)
What is it?
Food-grade carrageenan is a purified extract from red seaweed (Chondrus crispus). It is used as a thickener and stabilizer in a wide range of food products including frozen yogurt and reduced-fat ice cream.
What does it do?
Carrageenan is an abundant, natural material which is very useful in thickening a product so it can take the form people expect of it.
What are the alternatives?
Other thickening agents exist, but carrageenan represents the best choice because it is a naturally sourced material with little taste or odor which has a long history of safe use in food products.
What are the risks?
There is some confusion about carrageenan which has cast an unfortunate light on the ingredient. Poligeenan is a chemically degraded derivative of carageenan which is used for industrial (non-food) purposes. Although poligeenan does not possess the thickening or stabilizing properties of carrageenan, it was improperly named "degraded carrageenan" and for a short time the word "carrageenan" was used ambiguously and might refer to either food-grade or degraded carrageenan. Due to this confusion, the US Adopted Names Council determined that "poligeenan" was a more accurate and descriptive name for the chemically degraded form of carrageenan. While poligeenan has shown unfavorable health effects in studies, food-grade carrageenan has no known toxicity or carcinogenicity and is Generally Recognized As Safe (GRAS) by the US Food & Drug Administration.
Unfortunately, because the two ingredients were referred to by one common name for a short time, many people have been left with the mistaken impression that the negative health effects shown for poligeenan are true of food-grade carrageenan. Food-grade carrageenan is an entirely safe and appropriate ingredient.
Is It Dangerous?
Some people believe eating foods that contain carrageenan causes them to have digestive problems. In 2001, questions were raised about the potential for carrageenan to be a health hazard because lab tests showed that exposure to large amounts of degraded carrageenan caused intestinal damage in some species of rodents and primates. However, it's important to understand that degraded carrageenan isn't the same as the carrageenan used in food products.
Degraded carrageenan, properly referred to as poligeenan, doesn't have the same properties as carrageenan, so it's not used in food products. Since 2001, more research has been done and it indicated that food grade carrageenan exposure doesn't cause any damage to intestinal walls, nor does it break down into poligeenan during food processing or during digestion.
Stoneyfield Organic, makers of several lines of organic dairy products, has some great, up-to-date information on the safety of food grade carrageenan available on their website.
Also worth noting: The National Organic Standards Board (a division of the USDA) even lists carrageenan as “...an allowable ingredient for processed products labeled as “organic”.” (See the bottom of page five.) Page six also lists five international governing bodies which allow products containing carrageenan to meet “organic” labeling/certification standards.